Texas Film Scene

The Texas Movie Operating System
Austin

About Texas Film Scene

We built the Texas Movie Operating System.

We asked producers what they need most to make it easier to make movies in Texas. Here's what they told us:
-accurate incentive forecasting and multi-scenario modeling and comparisons
-production "heat maps" showing in near real-time what productions are filming in Texas, and where
-estimated crew availability and shortages by area, ideally in real-time
-updated location data and photos for producers, since many of the commonly-used tools are outdated
-compliance tracking, so that Producers don't lose their incentives because they forgot to send in the paperwork
-all of these things under ONE login!

In short, all the boring parts of production planning and accounting, but which can mean tens or hundreds of thousands of dollars in rebates to producers.

So... we built it. We call it the Texas Film Scene: the Texas movie operating system. We are in beta, but are getting strong pricing signals and feel strongly that the various film commissions will soon want our system to complete the other side of this marketplace, which can save the film commissions hours of work, and help their understaffed offices to do more with less.

Team

Problem statement

Industry sources report that, on average, movie producers leave between $50,000 and $500,000 in incentives on the table PER PROJECT!

The reasons are manifold: fragmented tools, residency miscalculations, crew availability chaos, incentive modeling errors, and failed compliance. With 116 Texas projects currently filming or scheduled to film here in the next 2 years, that's $29 million dollars (average) of missed incentives!

What's more, these incentives take a long time to process, sometimes causing 9-month delays in getting rebate checks to producers, which discourages new production from coming to Texas.

Movie producers need help navigating the multi-jurisdictional rules, regulations, and compliance necessary to accurately forecast, claim, and comply with the $1.5 billion of Texas film project incentives (SB-22), which contribute a (government-estimated) 4:1 ROI for every dollar that Texas invests.

Texas passed these incentives to spur the Texas economy. But a poor "producer's journey" discourages future productions in the state- the exact opposite of what the legislature intended. That's a lot of missed opportunity on both sides of the table.

Traction information

One 8- to 9-figure production studio told us that "This is such a great idea, I will pay you $18- to $20,000/year for this. It's still so much less than I'm paying consultants to come in on every project and tell me whether or not it qualifies as a 'Texas Production.' Or I may just acquire your company."

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