About Buy-it.ai

We turn TV, streaming, and online video into the world’s most powerful performance marketing channel.

Buy-it.ai uses proprietary multimodal AI to identify products inside entertainment content and instantly transform moments of inspiration into shoppable experiences. When viewers see something they love on screen, we connect them to retailers in real time before they ever search.

This creates a brand-new acquisition channel that delivers high-intent traffic, lowers CAC, and dramatically increases conversion for retailers, while unlocking massive new monetization for media platforms and creators.

We don’t interrupt content.
We monetize it.

Buy-it.ai is building the global commerce layer for video.

Every day, billions of people watch TV, streaming shows, and creator videos and discover products they want but most of that intent is lost. Traditional ads are ignored, search comes too late, and product placement reaches only a fraction of what appears on screen.

We solve this at scale.

Using proprietary AI, we analyze video frame-by-frame, recreate legally compliant “inspired-by” product scenes, and connect viewers directly to real retailers instantly, seamlessly, and measurably.

Our platform turns every show, movie, and video into a living storefront.

With proven traction, repeatable CPC economics, and premium high-income audiences, Buy-it.ai is emerging as the “Google Ads + Shopify” for streaming and video commerce.

Our mission is simple:

Make every screen shoppable.
Make every moment measurable.
Build the future of retail inside entertainment.

Tagged with

Artificial Intelligence Retail Computer Vision & Image Processing Video & Streaming

Team

Problem statement

Consumers spend billions of hours watching TV, streaming platforms, and creator content and constantly discover products they want to buy. Yet the vast majority of this purchase intent is lost.

When viewers see something they love on screen, there is no simple way to find it. They are forced to pause, search, guess, or give up. Most never complete the journey.

At the same time, retailers face rising customer acquisition costs, declining ad performance, and intense competition for attention. Media companies struggle to fully monetize their content beyond traditional advertising and limited product placement.

As a result:
- High-intent buyers are lost every day
- Billions in potential revenue remain untapped
- Media attention is wasted and unmeasured
- Brands overpay for low-quality traffic

The moment of inspiration and the most valuable moment in commerce is currently unreachable.

Buy-it.ai exists because this gap is massive, global, and growing.

Traction Metrics

Traction information

Buy-it.ai has already demonstrated strong product-market fit, scalable performance economics, and enterprise-level demand.

📈 Proven User & Engagement Growth
200,000+ users
300,000+ sessions
1,000,000+ product clicks
Highly engaged, repeat-user base
Premium audience: majority 45+, high-income, metropolitan

💸 Repeatable Performance Marketing Engine
64,900+ paid clicks generated
4.7M+ impressions
Avg CPC: ~$0.06
Consistently profitable acquisition funnel
Validated ability to scale traffic efficiently

🏆 Enterprise & Retail Validation
First commercial retail partner signed (HomeRoots)
Live pilot generating qualified traffic
Full-scale rollout scheduled
Growing pipeline of additional enterprise retailers

🌍 Marketplace Depth
Traffic sent to hundreds of global retailers across home, fashion, and lifestyle
Demonstrated cross-category scalability
Strong affiliate and direct monetization performance

🧠 Proprietary Platform & Data Advantage
Built in-house AI detection and recreation engine
End-to-end analytics infrastructure tracking every inspiration-to-purchase event
10,000+ commerce events recorded and analyzed
Continuously improving models from real user behavior

🔁 Validated Unit Economics
Low CAC vs. industry benchmarks
Above-market conversion to basket
Strong advertiser retention
Clear path to predictable recurring revenue

Together, this traction proves that Buy-it.ai is not an experiment. It is an emerging performance platform operating at scale, with strong foundations for rapid global growth.

Product video

Product images

Milestones

December 2025

First paying Client

Signed our first commercial partnership with HomeRoots, validating Buy-it.ai’s ability to convert entertainment-driven inspiration into measurable retail revenue.

Launched a live pilot delivering high-intent traffic directly from streaming and video content to HomeRoots’ product pages, with fully tracked CPC performance and conversion data.

This partnership confirms strong product-market fit, enterprise readiness, and repeatable monetization. It establishes Buy-it.ai as a trusted performance channel for large retailers and marks the transition from platform validation to scalable revenue growth.

The HomeRoots cooperation serves as the foundation for onboarding additional enterprise partners and accelerating global expansion.

October 2025

Austin Tech Week Startup Crawl 2025 - Buy-it.ai Booth Launch

Buy-it.ai showcased its AI webapp live during Austin Tech Week’s Startup Crawl at Capital Factory. Our booth attracted hundreds of attendees, including investors, founders, and corporate innovation leaders exploring the future of AI-powered commerce. The activation featured:

A live demo of Buy-it.ai turning TV and film scenes into instantly shoppable storefronts. An interactive iPad loop showcasing top shows and “inspired-by” scenes. Custom GTA-style visuals and brand storyboards highlighting the Buy-it.ai vision. Distribution of branded materials as roll-up banner and Sandlot-themed stress-ball giveaways New partnership leads with Texas-based retailers, marketing agencies, and media executives.

This milestone marked Buy-it.ai’s first large-scale public showcase in Texas, strengthening visibility ahead of Capital Factory’s SXSW and upcoming investor outreach rounds.

September 2025

Proven AI Blog — Next: AI Persona & Shoppable Video

Stage 1 — Achieved (AI Blog as Guide) + AI Automation – agent selects inspirations from new content → generates topic, one-liner, article, excerpt, title. + Affiliate/Retail & Tracking – every post automatically embeds affiliate links and conversion tracking. + Blog as Guide – content works as practical shopping guides (“how-to,” inspiration, trends) tailored for older demographics who prefer article-based discovery. Value Proof – already functions as both an acquisition channel + retailer lead generation tool, while also building SEO and organic visibility.

Stage 2 — Upcoming (AI Persona & Video) + AI Host – Buy-it.ai persona presenting new shows and their products. + Pre-Release Edge – access to products and scenes before premieres through partnerships with producers/broadcasters. + Video as Acquisition – shoppable video reviews designed for younger and mid demographics who consume content on TikTok, YouTube Shorts, and Reels.

Next milestone: extending competence from AI blog (older demo) into AI video (younger/mid demo).

August 2025

Capital Factory Portfolio Company & ‘First Look’

Buy-it.ai was selected as a Capital Factory All-Access portfolio company, joining one of the most influential startup ecosystems in Texas. As part of this milestone, we were invited to present at Capital Factory’s ‘First Look’ event (August 2025), showcasing Buy-it.ai to investors, corporate partners, and mentors across the Austin innovation community.

August 2025

A new webapp implemented

We launched a rebuilt MVP and deployed the new Buy-it.ai webapp, enabling viewers to seamlessly explore shoppable storefronts generated from TV, film, and online video. The new platform establishes the foundation for scalable affiliate integrations, real-time product recognition, and measurable commerce conversion.

July 2025

Texas AI Challenge Semi-Finalist

Buy-it.ai was selected as a Semi-finalist in the Texas AI Challenge, a statewide competition showcasing the most innovative AI-driven startups. This recognition highlights our breakthrough approach to turning streaming and TV content into measurable commerce and validates our potential to scale as a leading AI company in Texas and beyond.

June 2025

Geekdom Community Fund Finalist

Buy-it.ai was chosen as a Finalist in the Geekdom Community Fund, a highly competitive program that invests in early-stage startups shaping the future of technology. This recognition underscores both our traction and our alignment with San Antonio’s growing innovation ecosystem, and it highlights Buy-it.ai as a leading AI company solving real business challenges.

Updates

First Commercial Traction

Following a successful pilot, Buy-it.ai has signed its first full-scale commercial client on a pay-per-click (PPC) agreement.

Buy-it.ai uses proprietary AI to identify and match 40–50% of home and furniture products appearing in movies, TV series, and YouTube content, and turns those moments into direct, measurable traffic sent straight to a retailer’s e-commerce site.

This marks our first proof that shoppable entertainment works as a scalable performance channel:
+ Viewers already emotionally engaged with interiors on screen
+ Immediate intent to recreate those spaces
+ Measurable clicks delivered directly to the retailer
+ Retailers pay only for verified traffic, not impressions or placements

Unlike traditional product placement or influencer marketing, Buy-it.ai does not require behavioral change. We capture intent at the moment of inspiration, when viewers are actively searching for the products they see on screen.

As part of the partnership, we also launched an AI-generated “Brand Zone” for the retailer to deepen engagement and capture incremental demand, though this remains a supporting layer to our core PPC engine.

This first commercial agreement validates:
+ Market demand for shoppable TV & video
+ Willingness of retailers to pay on performance
+ Buy-it.ai’s ability to convert screen time into revenue at scale

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